Built from Legacy. Designed for Today.
Alive Footwear was founded in 2005 by Feroz Khan, carrying forward a deep-rooted legacy in the footwear industry that began in 1969 through his father’s business.

Having worked on the ground as a salesperson, Feroz Khan understood the market not from the top — but from the street level. He saw a clear gap: limited availability of stylish, affordable men’s footwear, especially from manufacturing hubs like Agra during the early 2000s.

That insight led to a simple but powerful vision:
Make fashionable, comfortable footwear accessible to every man.
And that’s how Alive Footwear was born.